FLORIDA ADVERTISEMENTS 1900-1950

Promoting the Sunshine State has been a major job for Madison Avenue since the 1880ís with the arrival of Henry Plant and Henry Flaglerís railroads and the steamboat tours down the St. Johns River.†† The later development of airplanes and cruise ships increased the image of Florida as a vacation destination.†† While State of Florida advertisements dominate national media, each region of Florida developed their image from the Florida Land Boom to the present-day.


Tampa in 1909 Board of Trade


St Pete in 1919

Low Key Fancy


Come to Florida
Early State ad


Miami in 1925
Boom Glamour.


Eastern Airlines
NYC-Miami 4 hours


Kissimmee

Before the Mouse


Dixie RR Route
Train Until 1950ís


1949 Airplane Ad

Start of Boom


Lakeland Ad
Small Towns Too


1945 Pullman

Last RR Era


Bathing Card

Cypress Gardens


Sarasota City
An Arty Ad

PHOTOGRAPHS by Bob Leonard, Florida History Internet Center. Teachers may use the photographs but please give credit to FHIC.